Franchize Consultants was proud to announce Fraser Heaven, who in 1989 founded Franchize Consultants.
Fraser was inducted by the Franchise Association of New Zealand (FANZ) into Life Membership at the 2014/2015 Westpac New Zealand Franchise Awards.
Fraser Heaven received the award from David McCulloch and Ian Robertson.
Fraser was recognised for his foundation achievements, and was introduced with the following statement:Fraser is now in the 25th year of his association with franchising having first established Franchize Consultants Limited in 1990, a business that he eventually sold to Win Robinson in 1995.
It was during 1990 that Fraser, with a group of other like-minded people in franchising formed the New Zealand Chapter of the Australian Franchise Association, which later became the Franchisors’ Association of Australia and New Zealand and he served first as Chapter Secretary and then as its Chairman from 1991 to 1995.
Fraser travelled both nationally and to Australia to attend association functions on behalf of the New Zealand Chapter, usually paying his own travel costs and often funding shortfalls in the Chapter’s budget.
Franchising in New Zealand in the early nineties was not easy and was not widely recognised or understood and there was little support for an industry association. Fraser’s vision for the future, however, was undaunted and he foresaw the rapid development of the business model and the need for industry standards to be set and enforced by a unified and influential industry body, without government intervention.
During the early years, the Chapter faced financial hardship and near collapse through lack of membership and support of functions, despite this, and at times to the cost of his own business, Fraser continued to promote franchising and the benefits of belonging to an association.
In many ways, then, Fraser can be recognised as the person who first established a franchise association in this country, from which we now have the Franchise Association of New Zealand.