Satisfaction Surveys and Research

Satisfaction Surveys and Research.

Research is important to the way we do business at Franchize Consultants. We’re proud to be a research-based consultancy, and we’re often carrying out research projects to benefit businesses at individual and industry level.

Franchisee Satisfaction Surveys

We can help you understand how your franchisees are feeling about your franchise network with regular independent surveys of their satisfaction. Franchisee satisfaction levels are a powerful driver of your system’s performance.
They’re associated with indicators such as:

• Whether franchisees will recommend your franchise to others
• How long they’ll remain part of your franchise
• Whether they’ll double down and purchase additional units
• Any potential for conflict

Good franchise satisfaction surveys also often provide valuable feedback that you can use to improve your franchise’s structure, management and operations.

We’ve created our own Franchisee Satisfaction research tool which evaluates your franchisees’ feelings across more than 45 different measures. The results mean we can give you a benchmark comparison to others in the industry, letting you objectively evaluate your franchisees’ satisfaction.

Franchise Support Office Team Surveys

Behind every great franchisor is a capable, committed, and satisfied Franchise Support Office (or FSO) team. It’s important that this team is stable and supports the best franchisee experience possible.

You can find out how effectively your FSO team is operating with a regular independent survey. Franchize Consultants has developed a survey tool which offers you the ability to objectively understand where your team is at by benchmarking the results.

Knowing how well your FSO team is supporting your business means you can:

• Understand current level of team satisfaction
• Compare and contrast against previous time periods and other companies
• Obtaining actionable insights for management and directors
• Assurance for key stakeholders

Franchisee Staff Surveys

For customers, franchisee staff are the face of your business. They’re the driving force behind both franchisee and franchisor results, so it’s important to understand what’s going on from their perspective.

Franchisee Staff Surveys research their satisfaction in a number of important dimensions. Franchize Consultants has developed a specific survey instrument, but we can also tailor this for the unique needs of your business.

You may also find Franchisee Staff Surveys can help you meet your Employment Compliance Assurance responsibilities.