Franchisee Satisfaction Surveys
We regularly survey and benchmark franchisee satisfaction for many leading New Zealand franchise systems.
Franchisee satisfaction is a powerful driver of franchise system performance. Survey franchisee satisfaction for valuable insights from your most committed stakeholder group.
Nine positive things you can do by undertaking a regular independent franchisee satisfaction survey:
1. Drive performance.
Research shows satisfaction levels connected to positive outcomes such as long tenure, new franchisee validation, productive relationships and reduced conflict.
2. Ability to set and reach targets.
Set and achieve annual franchise satisfaction targets for this important franchisee stakeholder perspective.
3. Enter awards.
Franchisee satisfaction data is important for validating franchise system leadership, performance, quality and ethics.
4. Show franchisees you care.
Regularly researching and sharing results builds trust and demonstrates you care about satisfaction, feedback and suggestions.
5. Identify areas of priority and innovation.
Use actual franchisee data to identify insights that drive better improvements and innovation decisions.
6. Promote the results.
If you have great results, use them! Use the voice of franchisees to promote and validate your franchise.
7. Benchmark your franchise.
Compare your results to Franchize Consultants Franchisee Satisfaction Benchmark.
8. Measure Field Manager effectiveness.
Evaluate overall (and individual) Field Manager effectiveness.
9. Develop further insights.
Background data and custom questions can be used to generate other meaningful insights, such as regional supplier performance.
Our Franchisee Satisfaction Surveys
We have an established base framework involving over 40 franchisee satisfaction measures that can be tailored to suit your franchise structure and terminology. Our measures provide insight into key areas of franchise system support, leadership and outcomes, including the following:
- JOINING & STARTUP SUPPORT
- COMMUNICATION
- ONGOING SUPPORT
- FIELD SUPPORT
- THE FRANCHISE SYSTEM
- LEADERSHIP & RELATIONSHIPS
- INVESTMENT INDICATORS
- OVERALL SATISFACTION
Benchmark results
How do your results compare to other franchising companies? Our presentation of results includes comparisons with Franchize Consultants Franchisee Satisfaction Benchmark.
Detailed Franchisee Satisfaction Survey Report
Your results are analysed and presented in a detailed report. The report breaks down results by measure and compares results to previous years and the Franchize Consultants Franchisee Satisfaction Benchmark.
We also have options for further analysis and insight. These includes options for purely online, interview and mixed method surveys for further contextual information and insight. We also have options for segment analysis based on other relevant variables.
Recommendations and a plan to improve
Our reports include top recommendations and are followed by a Survey Report Presentation and Review Call to further discuss the results and help establish a plan forward to advance your franchise system performance.
Let us guide you through the details
We would be pleased to talk you through satisfaction research and what we can do for you in a free preliminary assessment meeting. Call (09) 523 3858 or email us to arrange your free preliminary assessment.
Why use Franchize Consultants?
- We have a long track record of surveying New Zealand franchisee satisfaction.
- We are independent, professional and can ensure franchisee confidentiality is maintained.
- We have a robust benchmark against which we can compare your results.
- We work well with franchisors and franchisees. We can help ensure a high response rate and positive franchisee experience.
- We have a substantial research background and are members of Research Association NZ.
- We have more than 35 years franchising and licensing consulting knowledge and insight.
Hear from one of our valued clients
“Since 2018, Pit Stop has engaged Franchize Consultants to conduct four Franchisee Engagement and Satisfaction Surveys for our group. Franchize Consultants conduct a comprehensive survey, encompassing all areas of a franchise business, and provide unparalleled franchise industry benchmarking analysis. Callum and his team do a phenomenal job providing an end-to-end survey solution – from an engaging interview process with our franchisees, through to a professional and detailed survey report. Franchize Consultant’s Franchise Engagement and Satisfaction Survey provides our business with invaluable insights into the areas we are performing, and more importantly where we can improve. It has become an essential management tool for our strategic planning.”
Stacey Bree, Franchise Division Manager
Pit Stop Ltd
Client Testimonials
We are proud of the work we have undertaken with many leading local,
international and emerging franchise companies in New Zealand.
We engaged Callum Floyd and his team on a number of important and impactful projects over many years. Franchize Consultants’ unique mix of real world experience and practical, pragmatic solutions has meant that they continue to be a valued source of independent advice on outsource arrangements, network forms, business models and analysis.
Our journey in franchising started with franchising introductory courses provided by Franchize Consultants. They assisted us in putting together personalised Field Support and Mentoring solutions for our franchise business Pukeko Rental Managers and our unique franchise model. We are now putting all our field managers through their courses.
The JAE Group has worked closely with Franchize Consultants since 2015 on various initiatives. The knowledge and experience Callum, Graham and the team bring, have strengthened our network, tightened up our standards and challenged our thinking and processes. We would definitely recommend the services Franchize Consultants provide.
We worked with Callum and the Franchize Consultants team to develop a comprehensive business planning tool for our franchise network. It was great to work together and combine their deep franchising knowledge with our business specific understanding. Highly recommend.
Super Liquor has worked with Franchize Consultants to assist with the implementation of a number of key initiatives focussed on delivering value to our franchisees. Amongst these were a complete upgrade of our Operating Manuals, and a franchisee financial benchmarking project. The professionalism and expertise of the Franchize Consultants team has been best in class. Callum and the team have absolutely delivered for SLH and will continue to be actively involved in our business supporting our franchise operations.
On every occasion we have found Callum and his Franchize Consultants team, to be exactly what we have needed. They have always been professional, hard-working, and helpful. Delivering exactly what was promised and have been willing to help as much as they possibly could. Streetwise Coffee
