Always consult with a Franchise Consultant. Some companies choose to franchise their business without consulting a specialist franchise consultant. Often, this involves a lawyer drafting a Franchise Agreement based on the company’s instructions, without the essential input of franchising experts.
At Franchize Consultants, you will be guided by a qualified Franchise Consultant.
we have seen first-hand the consequences of bypassing specialist advice. Our experience stems from assisting established franchise clients who initially did not seek expert guidance.

For Franchisors
Managing a successful franchise system is a unique and complex business. This training programme from Franchize Consultants teaches the fundamentals of managing a franchise system.
From our perspective, companies that take shortcuts in the franchising process often encounter the following challenges:
- Inadequate Franchise Royalties and Fee Structures
Many businesses fail to determine if their franchise royalties, income streams, and fees (such as local and national marketing fees) are appropriately structured or sufficient for their business model. In numerous cases, our evaluations reveal significant gaps. Even a small variance—such as a 0.25% difference in royalties—can mean the difference between success and failure. Poorly planned financial structures jeopardise the entire franchise system, including the franchisor and the franchisees who have invested in it. - Role and Responsibility Misalignment
Without comprehensive pre-franchising strategic planning, businesses often lack clarity on the roles and responsibilities of both the franchisor and franchisees. This can lead to:- Franchisees not being required to perform the activities needed for their success.
- Recruiting franchisees who lack the capability to succeed.
- Franchisors failing to define what franchisees must do to thrive.
- Dissatisfied franchisees seeking costly support or answers from their franchisor.
- Suboptimal Franchise Agreements
A robust Franchise Agreement requires a thorough legal brief, which can only be developed after conducting comprehensive franchise-specific strategic planning and feasibility assessments. Legal expertise alone cannot substitute for this staged planning process, which evaluates market conditions, business objectives, franchise configuration, financial outcomes, and implementation strategies. Without this foundation, franchisors often lack understanding of their franchise structure, decision-making rationale, and operational requirements. - Deficient Franchise Manuals and Training Systems
Many businesses fail to develop solid Franchise Manuals, training systems, and tools to support both franchisors and franchisees. These resources are fundamental for ensuring all parties understand their roles and maintain the integrity of the franchise system. Developing these materials requires the input of a specialist franchise consultant. - Ineffective Franchise System Management
Companies often lack the expertise needed to manage high-performing franchise systems. Key areas such as planning, change management, field visits, benchmarking, performance management, marketing, franchise recruitment, and re-sales management are frequently misunderstood. Weaknesses in any of these areas can lead to missed opportunities, reduced performance, and increased legal liability.
A specialist franchise consultant can address each of these critical areas. For businesses considering franchising, strategic planning with an experienced consultant is crucial to:
a) Determine if franchising is the right strategy.
b) Develop an optimal franchise structure to maximise opportunities.
Franchising is an exciting business model, but success requires careful planning and execution.
For established franchise systems seeking to optimise their operations, Franchize Consultants also offer Franchise Review services. These reviews help benchmark your business against best practices and identify opportunities for growth. Contact us today to learn more about how we can support your franchising journey.
This revision ensures clarity, consistency, and a professional tone while making the content more engaging and easier to follow.
For a copy of the full report: www.franchisingconfidence.co.nz or www.slideshare.net/franchizeconsultants
Meet with us to find out more
Contact Franchize Consultants so we can assess your situation, objectives and offer you the right franchising services. You can follow us via LinkedIn, Facebook, Instagram and Google.
Client Testimonials
We are proud of the work we have undertaken with many leading local,
international and emerging franchise companies in New Zealand.
We engaged Callum Floyd and his team on a number of important and impactful projects over many years. Franchize Consultants’ unique mix of real world experience and practical, pragmatic solutions has meant that they continue to be a valued source of independent advice on outsource arrangements, network forms, business models and analysis.

Our journey in franchising started with franchising introductory courses provided by Franchize Consultants. They assisted us in putting together personalised Field Support and Mentoring solutions for our franchise business Pukeko Rental Managers and our unique franchise model. We are now putting all our field managers through their courses.

The JAE Group has worked closely with Franchize Consultants since 2015 on various initiatives. The knowledge and experience Callum, Graham and the team bring, have strengthened our network, tightened up our standards and challenged our thinking and processes. We would definitely recommend the services Franchize Consultants provide.

We worked with Callum and the Franchize Consultants team to develop a comprehensive business planning tool for our franchise network. It was great to work together and combine their deep franchising knowledge with our business specific understanding. Highly recommend.

Super Liquor has worked with Franchize Consultants to assist with the implementation of a number of key initiatives focussed on delivering value to our franchisees. Amongst these were a complete upgrade of our Operating Manuals, and a franchisee financial benchmarking project. The professionalism and expertise of the Franchize Consultants team has been best in class. Callum and the team have absolutely delivered for SLH and will continue to be actively involved in our business supporting our franchise operations.

On every occasion we have found Callum and his Franchize Consultants team, to be exactly what we have needed. They have always been professional, hard-working, and helpful. Delivering exactly what was promised and have been willing to help as much as they possibly could. Streetwise Coffee
