
Who we are
Franchize Consultants is the number one franchise specialist consultancy in New Zealand. We’re trusted by local entrepreneurs to listed multinationals.
Franchize Consultants is New Zealand’s largest and most experienced franchising consultancy.
Offering expert guidance and support to both emerging and established franchising and licensing networks.
Founded in 1989, Franchize Consultants provides a comprehensive range of services, including consulting, training, mentoring, and research, to leading local and international franchise organizations.
The firm’s commitment to excellence has been recognized with multiple honors, including six-time recognition as Service Provider of the Year at the Westpac New Zealand Franchise Awards.
Franchize Consultants is led by a team of highly qualified professionals with deep academic and hands-on experience in franchising. Managing Director Callum Floyd, who holds a Ph.D. in franchising, has also served in various leadership roles within the Franchise Association of New Zealand (FANZ).
Clients consistently praise the consultancy for its professionalism, expertise, and valuable support. Testimonials highlight their pivotal role in helping businesses grow and succeed through franchising.
What we do
Our key services include helping you to:
Assessment and launch franchising and licensing networks.
Improve your established franchising and licensing network performance.
We also work with co-operatives, dealer networks, agency networks, and company-owned chains. You can find our offices in Newmarket, Auckland. Our clients are from all around New Zealand and overseas.

DO IT ONCE, DO IT RIGHT
Our 35 years of experience in local and international franchising has taught us that it’s important to get the best advice possible as soon as you can.
That’s why our philosophy is: Do it once, do it right.
We’re passionate about helping you do franchising better, and you can count on our expert support along the way.

Our Team
As you’d expect from a business that’s been in the market for over 35 years, our team collectively holds an incredible depth and breadth of expertise. Whatever your franchise problem is, they’ve seen it before and know how to help.
Our Managing Director, Dr Callum Floyd, served on the FANZ board in various roles for nearly a decade, and Franchize Consultants continues its long-term support of FANZ in any way it can. We’re strong believers in the value of FANZ’s firm codes of practice and ethics, and for this reason recommend our franchisor businesses consider FANZ membership.
Our Clients
We’ve been helping everyone from local start-ups to international giants franchise their business and strengthen or grow their network since 1989. Here’s some of the partners we’ve assisted. If you’d like to hear more about what we’ve done for businesses like yours, just ask.

Our Network
We’ve been part of New Zealand’s franchise community since 1989. Our ongoing professional development at home and abroad means we’ve built long-term relationships with leading franchising consultants, lawyers, franchisors, and other key contacts throughout the world.
If your business’ needs take you to Australia, the United States, the United Kingdom and beyond, we can connect you with trusted professionals.
Not only are we well-connected with New Zealand’s franchisors, but we’ve also been at the heart of organised franchise communities for over 35 years. Our original founder was a part of the initial group that formed the Franchise Association of New Zealand (FANZ).

Looking for immediate answers to your questions?
Schedule a no-cost consultation today!
Franchize Consultants is led by a team of highly qualified professionals with deep academic and hands-on experience in franchising. Managing Director Callum Floyd, who holds a Ph.D. in franchising, has also served in various leadership roles within the Franchise Association of New Zealand (FANZ).