Greetings Franchising Leaders
We hope that you and your loved ones and businesses are safe from the recent cyclone. The cyclone has proven a massive challenge for many franchisees, staff and franchisor businesses. Things in the Hawkes Bay, East Cape and Coromandel look particularly devastating.
We offer you our best wishes and support as you take on 2023, a year with opportunities but many continuing challenges to boot. As much as we’d like to be very positive about the year ahead (and NZ franchisors are more positive in outlook than general business owners), it does look like 2023 will be another challenging year for franchising leaders. It is also going to be a year that really highlights the importance of great franchisor planning, franchise system structure and management.
Last week we presented a webinar on the 2023 New Zealand Franchising Sentiment and Trends survey (see access to a copy of the report below). In the webinar we highlighted five areas of suggested focus for New Zealand franchisors, with the first recognising the importance of you looking after ‘you’ – as ‘Essential Leaders’ of, or within, your business. One thing we are noting is a very common theme of ‘leadership fatigue’ – as leaders work harder than ever to keep things going, managing the myriad of existing and new challenges that continue to emerge. As you would know, it is very important that you do look after you first, as many of your organisations are very dependent on your health and energy.
Related, I am looking forward to attending the 2023 International Franchise Association convention in the United States later this month. At that session I am looking to add insights into key medium to long-term trends impacting franchising systems – including how they are being managed. This perspective blends nicely with our quest to help New Zealand franchisors prepare to sustain and grow value within their established franchise systems. It will also be valuable for companies thinking about franchising a business.
We thank you for your support and wish you all the very best for 2023!
2023 Annual NZ Franchising Outlook Survey Results
We always want to keep you up to date with the latest information and best practice relating to franchising, and dedicate considerable time and energy to providing important useful information. In January, we conducted our 43rd NZ Franchising Outlook Survey and can now report on the results. Click here for a report on the results. The survey covers sentiment toward a number of key franchising growth drivers and outputs, and also provides a perspective into future challenges, opportunities and many other areas.
Last week we held a Webinar on the survey, including our five suggested areas of focus for NZ franchisors in the year ahead. Attendees also strongly benefited from the insights of Brad Jacobs of The Coffee Club and Daniel Cloete of Westpac Bank. We thank Brad and Daniel for their insights.
Thank you very much to all those who responded to the survey. This year we again provided contributions to The Salvation Army and Women’s Refuge in association with survey responses.
Franchisee Satisfaction Surveys
Now is a good time to be thinking about planning an independent survey of franchisee satisfaction. This will be valuable for your forward planning, including award entries and conference preparations. Let us know if you would like more information.
Field Visit Programme Article
Here is a recent article we wrote for Franchise New Zealand magazine on how a well-structured Field Management Programme delivered by well-trained field managers can produce many positive outcomes for franchise systems. Read the full article here.
Franchise Strategy and Mentoring
We are enjoying working regularly with a number of emerging franchising companies to plan, reinvigorate and grow their franchise networks. Feel free to reach out to us if you are interested in how our input, insight and support on a regular, programmed basis could help you grow stronger stakeholder returns and value.
Franchisor Roundtable Insights
In December and January we ran franchisor roundtable sessions, in association with Simon Lord of Franchise New Zealand, on addressing prospective franchisee circumstances and reservations, such as buying a franchise versus existing employment, access to finance, and highest ranking franchise-buying motivations. Again, just reach out if you’d like to know more.
Franchise Management Learning and Development Opportunities
Time to get your team’s learning and development plans populated with great Field Manager specific and/or general Franchise System Management training?
We have three specific one day (spread over two days) ‘building block’ courses for Field Managers:
- Franchise Field Visit Foundations – 3 & 4 May (1-5pm) – online
- Franchisee Business Planning – 10 & 11 May (1-5pm) – online
- Improving Franchisee Performance – 24 & 25 May (1-5pm) – online
We also have a two full day in-person Managing a Franchise System training programme, ideal for new franchisors and General Managers. This is held in-person at the Ramada Hotel in Newmarket, Auckland. The dates for the Managing a Franchise System course are 31 May & 1 June 2023. Both days are full days, from 9am to 5pm.
For more information on each Franchise System Management training, contact Adrienne (firstname.lastname@example.org or call 09 523 3858).
How can we help you?
Contact us if you’re contemplating franchising a business or would like help with an established franchise network. We’d be very happy to sit down with you to understand your situation and objectives and explain the supporting services we provide.
It’s actually interesting to reflect on motorcycling, since our last Bulletin. Just before Christmas I really enjoyed a moto camping trip to Fletcher Bay and Stony Bay – at the top of the Coromandel peninsula. They’re remote and epic spots, absolutely beautiful – and involve a good amount of gravel and some great drop-offs. Two great riding mates from Blenheim rode up to join me – and were also stunned by the great scenery (and people). Of course, it’s tough now to think of how hard the whole Coromandel has been hit. My heart definitely goes out to anyone living and working there and wish you all the best for essential roading, housing and other repairs. I think it will be awhile before I head back there on the bike. Roading repairs and local traffic really need to take precedence.
As I mentioned above, I am heading to the US for the International Franchise Association convention. While there, I am planning a couple of days of further research – on two wheels. I’ll update you in the next Bulletin.
All the best from myself and the team at Franchize Consultants.
PS: Never hesitate to call. We would love to hear from you.